Smart AdServer partners with Relevant in the Nordics
Relevant partner 4 Media announced its partnership with Smart AdServer, a direct and programmatic platform for premium media companies. Through this agreement, Relevant will be the exclusive partner of Smart AdServer in the Nordics, and will deploy the full stack platform in Norway, Sweden, Finland, and Denmark. Smart AdServer enables publishers to manage their digital advertising with a Holistic Yield algorithm for all sales channels, all formats (standard display, rich media, video, native), all screens (desktop, in app, mobile web) and all channels (direct, RTB, automated guaranteed).
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